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Tuesday, May 29, 2007

Coola


Ready for the summer sun? Given the epidemic of skin cancer in this country, sun safety should now be an important part of our daily lives. Coola has come up with the perfect way to save face for shade worshippers everywhere.

Founded in 2002, Coola was designed to satisfy the tastses of savvy, sophiscated consumers who care as much about the environment as protecting and nourshing their skin. Crafted with care from the finest, safest and most scientifically advanced organic ingredients, Coola's entire line is sure to keep you gorgeous - no matter the weather.

We Love: Coola Face SPA 30, $30. This highly nourishing sunscreen lotion for the face defends against powerful UVA/UVB rays that cause sunburn, cell damage, and the premature signs of aging. Provides excellent hydrating benefits to fight dryness and maintain skin's optimal moisture. Formulated with organic cucumber to counteract roughness and keep skin looking soft and healthy, Coola Face absorbs quickly and leaves a sheer, sexy matte finish.


If you are heading into the summer sun. Be prepared with Coola and these great sun-safety tips from the EPA:

  • Limit Time in the Midday Sun
    The sun's rays are strongest between 10 a.m. and 4 p.m. Whenever possible, limit exposure to the sun during these hours.
  • Seek Shade
    Shade is a good source of protection, but keep in mind that shade structures (e.g., trees, umbrellas, canopies) do not offer complete sun protection. Remember the shadow rule: Watch Your Shadow. No Shadow, Seek Shade!
  • Wear a Hat
    A hat with a wide brim offers good sun protection to your eyes, ears, face, and the back of your neck - areas particularly prone to overexposure to the sun.
  • Cover Up
    Wearing tightly woven, loose-fitting, and full-length clothing is a good way to protect your skin from the sun's UV rays.
  • Wear Sunglasses that Block 99-100% of UV Radiation
    Sunglasses that provide 99-100% UVA and UVB protection will greatly reduce sun exposure that can lead to cataracts and other eye damage. Check the label when buying sunglasses.
  • Always Use Sunscreen
    Apply a broad spectrum sunscreen with a Sun Protection Factor (SPF) of at least 15 or higher liberally on exposed skin. Reapply every 2 hours, or after working, swimming, playing, or exercising outdoors. Even waterproof sunscreen can come off when you towel off, sweat, or spend extended periods of time in the water.

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